Summer is finally here and so too is the last of our competition shoots, focusing on the summer season and fire element, with our fourth model finalist Hannah Apperley-Sheppard competing for a one year model contract with BMA Models and fourth design finalist Ines Henriques.
The original vision for this shoot was for our model, Hannah, to be shot in a field with an old spinning wheel, which would be linked to an electricity pylon, hinting at the masses of energy required in fashion production.
Our home town of Cheltenham is situated in the beautiful Cotswolds and surrounded by fields, so finding a suitable one featuring a pylon should be easy, right? Wrong. My hubby Davey & I spent hours in the weeks leading up to our shoot date driving around searching for the perfect location, only to be thwarted time-&-again either by the lack of access, private land, elevation or content of field – important considerations when you want to set up a lot of kit and shoot for a few hours!
Enter the saviour of our day Wayne Maxwell – Wayne produces stunning interior design pieces and is responsible for the chandelier seen in the final shots. Setting up below…
A conversation with him on the day of the shoot led to his suggestion of a beautiful poppy field he passes each day taking his kids to school near Bourton on the Water. No pylon, but we’d already decided that a really stunning poppy field would be amazing too (if we could find one in the right place), so we changed tack at the last minute (like, an hour before the shoot) and opted for this new location. I’m so pleased we did, because the carpet of red poppies and rolling Cotswold hills made for an absolutely perfect backdrop for Ines’ firey dress.
As always, Jodi was on-hand and on-set to style and create a wild look for our model, combining hair with Ines’ copper wire head-piece to give an “electrified” feel as the idea for this shoot is our model representing the factories that produce all the clothing and absorbing the energy to make the hundreds of thousands of garments created each week.
The bulk of the hair & make-up work was produced in her studio beforehand and credit has to be given to Hannah, who somehow fitted into and drove her car with that hair and headpiece in place – kudos!
Ines is a second year degree student studying Fashion Design at the University of Gloucestershire and she is the forth of our design finalists to complete a concept outfit for our series of seasonal shoots and competing to win a prestigious internship with world renowned designer Paul Costelloe. Plus one-to-one advice with emerging design team REIN, London. She spent time making final adjustments at the hair & make-up trial so that the final fitting of the outfit was perfectly sized to our model.
Time was then spent on location gluing individual buttons to Hannah’s arms; it’s all about the finishing touches and little details!
We picked our spot to shoot carefully, as it was important to find somewhere rife with poppies but where we could set-up without trampling everything underfoot – the phrase ‘take nothing but pictures, leave nothing but footprints’ has never been more apt!
Our summer shoot certainly involved a few more props than previous ones, so once our spinning wheel was in place and our boom set-up with Wayne’s chandelier attached, we got to shooting.
We’d been plagued by bad weather and had already cancelled the shoot once due to rain (hooray for British Summertime), so were very lucky to have some sunshine on the day. I wanted to shoot this at dusk to have the sunset play it’s part and though it’s July, being high on the Cotswold Hills meant it still got pretty nippy by 9pm. Again I have to give respect to Hannah who didn’t once complain about being cold, very professional!
We hope you’ve enjoyed this behind the scenes glimpse at what we got up to and please keep your eyes peeled for the final results from this shoot which will be out next week!
Photography: Stefanie Calleja-Gera
Film: Justin Golby
Hair & Make-up: Jodi Croft
Production Assistant: Davey Terrific
Model: Hannah Apperley-Sheppard
Clothing: Ines Henriques
With Special Thanks To:
Lighting: Wayne Maxwell Design